Launchpad
Graduate programme
Marketing
Pretoria, South Africa
Remote
Student
Description
Roamcode is offering a remote Marketing Internship through Roamcode Launchpad, our youth and skills development initiative created to help students and recent graduates gain practical workplace experience while developing their professional careers. This opportunity is designed for someone who wants hands-on exposure to digital marketing, content creation, social media, brand development, campaign planning, market research and technology marketing. The Marketing Intern will work with the Roamcode team on real marketing activities across our services, products and initiatives. The successful candidate will receive guidance while contributing to actual campaigns, content, research and brand-growth activities within a South African software and AI company. This is not an observation-only opportunity. The intern will have the opportunity to develop practical marketing skills, contribute ideas, work on real campaigns and build experience that can strengthen their CV, portfolio and LinkedIn profile.
Who this internship is for:
The Roamcode Launchpad Marketing Internship is suitable for students and recent graduates who want to gain practical experience beyond classroom learning. It is especially suited to someone who enjoys social media, content creation, communication, branding and understanding how businesses attract and engage customers. You do not need to already be an experienced marketer. We are looking for someone who is willing to learn, contribute ideas, take feedback and develop their skills through practical work.
Responsibilities
- Assist with planning and creating marketing content for Roamcode's digital platforms.
- Help manage and grow the company's social media presence.
- Assist with creating content for LinkedIn, Facebook, Instagram, TikTok and other relevant platforms.
- Research content ideas, industry trends and topics relevant to technology, software, artificial intelligence and digital transformation.
- Assist with developing social media campaigns and promotional activities.
- Write and edit marketing copy, captions, website content, articles and promotional material.
- Assist with creating content calendars and campaign schedules.
- Support the promotion of Roamcode's software, AI, automation, web and digital solutions.
- Assist with marketing Roamcode products, services and Launchpad initiatives.
- Conduct market, audience and competitor research.
- Research current marketing trends and identify opportunities to improve Roamcode's online presence.
- Assist with email marketing and digital communication campaigns.
- Work with designers, developers and other team members to support marketing activities.
- Assist with preparing presentations, marketing materials and promotional documents.
- Monitor social media activity and engagement.
- Assist with collecting and reviewing basic marketing performance data.
- Help identify content and campaign ideas that could attract potential clients and partners.
- Support brand awareness and lead-generation initiatives.
- Assist with promoting company events, programmes, products and announcements.
- Participate in virtual team meetings and marketing discussions.
- Provide ideas and feedback on how Roamcode can improve its brand, communication and market presence.
Requirements
- Currently studying towards, or recently completed, a qualification in Marketing, Digital Marketing, Communications, Media Studies, Public Relations, Business Management, Advertising or a related field.
- Students from universities, universities of technology, colleges and other recognised learning institutions are welcome to apply.
- Recent graduates looking to gain practical marketing experience are encouraged to apply.
- Good written and verbal communication skills.
- Interest in digital marketing, social media, branding, content creation or technology.
- Good research and organisational skills.
- Comfortable using social media platforms such as LinkedIn, Facebook, Instagram and TikTok.
- Basic knowledge of Microsoft Office or Google Workspace.
- Basic experience with tools such as Canva or similar design platforms will be advantageous.
- An understanding of social media content and digital trends will be beneficial.
- Basic knowledge of digital marketing concepts will be advantageous.
- Ability to work independently in a remote environment.
- Access to a computer and reliable internet connection.
- Willingness to learn about software, artificial intelligence, automation and digital solutions.
- Creative, self-motivated, responsible and willing to learn.
- Ability to receive feedback and improve work.
- Previous professional work experience is not required.
What you will gain
- Practical experience in digital marketing.
- Hands-on experience creating content for a technology company.
- Experience managing and contributing to social media platforms.
- Exposure to brand development and brand communication.
- Experience planning and supporting marketing campaigns.
- Practical content writing and copywriting experience.
- Exposure to technology, software and AI marketing.
- Experience conducting market and competitor research.
- Understanding of how marketing supports business growth and lead generation.
- Experience working with content calendars and campaign planning.
- Exposure to email marketing and digital communication.
- Basic experience analysing marketing performance and engagement.
- Experience collaborating with developers, designers and business teams.
- Professional remote-work experience.
- Experience that can be added to your CV, LinkedIn profile and marketing portfolio.
- Guidance and mentorship from the Roamcode team.
- An opportunity to develop creativity, communication and professional workplace skills.
- Exposure to how a growing South African technology company builds its brand and reaches potential customers.
- Six months Experience, with the possibility of extension depending on performance, programme requirements and business needs.